How to Choose the Best Real Estate Agent in Perth: 10 Things Sellers Should Look For
Choosing a real estate agent is one of the biggest decisions you’ll make when selling your home.
And with hundreds of agents operating across Perth, knowing who to choose can feel overwhelming.
The agent who promises the highest price isn’t necessarily the agent who will achieve the best result.
So, how do you choose the best real estate agent in Perth?
Here are 10 things we recommend looking for.
1. Local knowledge
Your agent should understand your suburb — not just Perth generally.
They should know what buyers are looking for, which streets are popular, what comparable properties have sold for and who the likely buyers for your home will be.
2. Look at their recent sales
Don’t just look at the number of properties an agent has listed.
Look at what they’ve actually sold.
Ask:
- What have they recently sold?
- What prices did those properties achieve?
- How long were they on the market?
- Were they similar to my property?
- Did they sell close to the original asking price?
Recent comparable sales can tell you much more than a glossy brochure.
3. Don’t automatically choose the agent with the highest appraisal
This is one of the biggest mistakes sellers make.
If one agent tells you your home is worth $900,000 and another says $1 million, it’s tempting to choose the agent promising $1 million.
But what happens if the property doesn’t attract buyers at that price?
The property can sit on the market, become stale and eventually require price reductions.
A good agent should explain why they believe your property is worth a particular amount and show you the evidence behind their recommendation.
4. Ask how they will market your home
Marketing isn’t simply putting your property on a property portal.
Ask your agent:
- What photography will be used?
- Will the property be styled?
- Will floor plans be included?
- What social media exposure will I receive?
- How will your database be used?
- How will you create buyer competition?
- What will the advertising campaign look like?
At The Haus Exchange, we believe presentation is part of the sales strategy.
That’s why we provide staging and styling assistance to our sellers.
5. Find out how many buyers they actually have
A large database can be valuable — but only if it is active and relevant.
At The Haus Exchange, we’ve built a database of around 6,000 buyers.
The important thing isn’t simply the number.
It’s knowing who those buyers are, what they’re looking for and whether there are people already waiting for a property like yours.
6. Look at their communication
Ask yourself:
Do I actually like dealing with this person?
Selling a home can be stressful.
You want an agent who communicates clearly, answers questions and keeps you informed.
You shouldn’t have to chase your agent to find out what’s happening.
7. Check their reviews — but read them properly
Reviews can be useful, but don’t simply look at the star rating.
Read what previous sellers actually say.
Look for comments about:
- communication
- negotiation
- professionalism
- local knowledge
- marketing
- achieving results
- the overall selling experience
8. Understand their fees
The cheapest agent isn’t necessarily the best value.
Likewise, paying the highest commission doesn’t guarantee the best result.
Ask for a clear explanation of all costs and understand exactly what is included in the marketing and selling process.
9. Ask what they will do to make your property stand out
This is where a great agent should be able to add real value.
Ask:
“What would you do differently with my home?”
The answer will tell you a lot.
At The Haus Exchange, we look at the entire buyer experience — from the first photograph they see online to the moment they walk through your front door.
Sometimes that means styling.
Sometimes it’s decluttering.
Sometimes it’s changing the way a home is photographed or marketed.
Sometimes it’s simply making sure the property is positioned correctly from day one.
10. Choose an agent you trust
Ultimately, selling your home is personal.
You’re trusting someone with one of your biggest financial assets.
You should feel comfortable asking questions, challenging advice and having honest conversations about price and strategy.
The best agent isn’t necessarily the biggest agency.
And they’re not necessarily the agent who promises the highest price.
The best agent is the one who understands your property, understands the market, has a clear strategy and genuinely wants to achieve the best possible outcome for you.
Looking for a real estate agent in Perth?
At The Haus Exchange, we’re a boutique, family-run Perth real estate agency with a particular focus on the inner-north suburbs including Tuart Hill, Joondanna and Osborne Park.
We combine local knowledge, professional marketing, buyer databases and styling expertise with a more personal approach to selling.
If you’re thinking about selling, we’d love to have a conversation — even if you’re not ready to list yet.
Book a free, no-obligation appraisal with The Haus Exchange and find out what your home could achieve in today’s market.
Author:
Role: Principal, The Haus Exchange